At 1998, we don’t see instant coffee as a shortcut — we see it as an opportunity. An opportunity to make exceptional flavour accessible anywhere, anytime, without compromising craft or quality.

IN-HOUSE PRODUCTION

Instant coffee at 1998 starts with the same philosophy as everything we roast: stay curious, focus on flavour, and respect the craft. Everything is done in-house. We use state-of-the-art technology giving us full control the entire process.

The freedom of having our production fully in-house and using different brewing parameters created by our own baristas gives us the ability to create the perfect expression for each coffee. The result is a real cup turned into instant coffee with no shortcuts, proudly fully produced by us.

Specialty instant is rare in Europe — and instant coffee made entirely in-house is almost unheard of. Most outsource the process or use lower-grade beans, but we do the opposite: we take the coffees we're proudest of and elevate them into an ultra-portable format. Because for us, instant isn’t the cheaper version. It’s another way to experience exceptional coffee.

  • 100% our own coffee — traceable, high quality, and roasted by us
  • State-of-the-art production for full control and true flavour
  • Crafted for flavor
  • One of the only specialty instants with no middle men in Europe
  • Designed for convenience without compromise